The Media Training Center helps executives better understand the media and what drives reporters. Our media specialists work with your team to provide common-sense communications training based on more than 80 years of media experience.

Andy Brack is a former U.S. Senate press secretary and reporter who has a national reputation as a communications planner and Internet strategist. Founder of The Brack Group, he has worked on major communications projects with America Online, Commonwealth of Australia's Department of Health and Family Services, the Bertelsmann Foundation, Northpoint Communications and other firms. He also currently publishes a weekly S.C. legislative forecast called South Carolina Statehouse Report. Brack, a graduate of Duke University and the University of North Carolina at Chapel Hill, served in 2001 on the Southern Governors' Association Research and Development Advisory Committee. He and his family live in Charleston, S.C.

Betsy Brack develops and implements public relations strategies for corporate, nonprofit and municipal clients. With more than 19 years of experience in the Raleigh-Durham and Charlotte markets, she specializes in developing practical communications plans, organizing special events and providing media training. Past and current clients include NationsBank, Tenneco, Charlotte Trolley, and Duke University. She is co-chair of the 2003 Ronald McDonald House Gala and Wine Auction, and a member of the Board of Directors of Charlotte Trolley, Inc. She is a graduate of Duke University and lives in Durham, N.C.

Elliott Brack is a veteran of Georgia newspapers at the weekly (12 years) , suburban (13 years) and big-city (13 years) levels. He most recently served as Gwinnett associate publisher of The Atlanta Journal-Constitution. The current editor and publisher of GwinnettForum.com, Brack taught newspaper management as an adjunct assistant professor at the University of Georgia for 10 years, and is president and chairman of the board of The Red and Black, the University of Georgia's independent student newspaper. He is a past president of the Georgia Press Association. He received his bachelor's degree at Mercer University and his master's degree at the University of Iowa. He and his wife live in Norcross, Ga.

For more information, contact any of the professionals at the Media Training Center.